City of Sacramento Utilizes Entercom to Grow Awareness

Objective: Engage consumers and drive web traffic to the River Friendly  Landscaping website through a comprehensive multi-media and onsite campaign.

Solution: We developed a creative commercials campaign explaining basic tips for consumers to “Make the Pledge” to be River Friendly. The campaign also drove the consumers to the website to retrieve additional information, as well as, enter a contest.

Results: We received 1,366 pledges and drove over 9 million impressions to their site.

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